Crossover Episode: Amit Varma X Deepak Shenoy talk about Creator Economy & Money Wise [Podcast]

[podcast]

A Crossover Episode between Seen And Unseen Podcast by Amit Varma and the Capitalmind Podcast!

• How their careers started and evolved

• Journey Vs Destination

• Goals Vs Processes

• What authenticity means to them

• First-hand look at the creator economy through their lenses

• Discussing Moneywise - Deepak’s first book

Two friends, both of whom are old hands in the creator economy, much before the term “creator economy” existed. They sit together to discuss a wide array of topics around the creator economy through their experiences and Deepak’s first book - Moneywise. And of course, they talk a lot about their personal experiences and life in general.

This is actually a 5-hour episode that is actually just “a little more detailed” by both of their standards. We didn’t edit this in any way because it’s amazing the way it is - a free-flowing, one-take conversation between two veterans of their respective fields.

Here are some cues if you want to skip to a part that excites you. However, we’ll suggest you give it a listen, pause, start again, and go through with it. It’s actually an episode you can start and end at any point.

Settling in

• [06:00] Dreams and how growing old impacts them

• [20:00] a good journey is much more important than the destination

“If you’re not a socialist at 18, you don’t have a heart. If you’re not a capitalist at 25, you don’t have a brain”

Part 1: Creator Economy

• [24:00] The power of authenticity

• [28:00] Role of Intimacy (physical & emotional) for a creator

***“Don’t be a mile wide and an inch deep” ***

• [33:00] Simplicity of your content

• [36:30] Finding your USP in the content game

One podcast listener to Amit Varma, “I felt like I was listening to two friends talking so much so that I even interrupted you once”

• [40:00] The genesis of “Abey Yaar”

• [43:00] Making real connections

**“Do kids born in 1995 even know what boredom is? The value it holds ?” **

• [48:00] Learnings from the Gambling industry into social media addiction

• **[51:00] **How to spend your time?

**“One way to spend time meaningfully is, perhaps, to not spend it meaningfully”, **Deepak talks about the importance of Fursat and how “having time” does so many things for you.

• **[1:03:00] **Two pro podcasters TALK about Listening :)

• [1:15:00] Amit shares 6 commandments for new-age content creators. How things have changed from the older days of mainstream media.

“Creators should think about - Reach and Revenue. You do some things for reach and some things for revenue.”

• **[1:40:00] **Power of Influencer economy

• **[1:53:00] **Creators’ do unique stuff that they actually love.

• [2:10:00] Why did brands start thinking differently about advertising?

• [2:26:00] How to think about content in this age?

Part 2: Deepak’s first book - Money Wise

• **[2:32:30] **How did the idea sprout for this book?

• **[2:42:00] **Experience with teaching and writing a book

“The process of writing tells you a lot about what you don’t know. And that’s humbling”

• **[2:51:30] **How did Deepak come to understand markets and numbers?

• **[3:01:00] **Similarity between writing well and investing well

**Writing is making a series of choices of word selection, sentence formations, style, and form. The same is with investing - keep making better choices. **

• **[3:18:30] **Power of compounding over years

• [3:28:00] Behavioural aspects of buying, holding, or selling a stock

• **[3:53:00] **Investing in yourself & personal leverage

• [4:07:00] Role of survivorship bias

• **[4:17:30] **Ownership in a job and own business

• **[4:27:00] **How financial markets can evolve?

• **[4:37:00] **Nation-State, decentralization, and disruption

• **[4:43:10] **Resources to learn about Finance